Category: <span>Outsourcing</span>

At one point it’s easy to get confused between SEO and SEM. It’s all in the details and understanding the long-standing difference that lies between the letters ‘O’ and ‘M’, ‘optimization’ and ‘marketing.’ The common awareness about SEO is organic search ranking, while SEM is related with PPC. There is a lot more if we […]

Clearly, inbound link building is one of the remarkable ways to grow traffic to a website. There are three different ways to categorize a link building process – internal links, outbound links, and inbound links, but for good search engine optimization, backlinks or inbound links are considered more impactful. About Inbound Link Building           Also […]

Businesses don’t rely on word of mouth reference anymore, it’s all internet marketing. Social media marketers are relying heavily on Facebook, YouTube, and other social media networks for Ad promotion, organic campaign, and other marketing activities. Now, speaking of the trending social marketing network, Instagram is leading the race. The Instagram Ad campaign is currently […]

A large number of people are spending a good amount of their hours on Facebook, hence this social media channel still remains the king social network. If we speak figures, recently Facebook released the fourth quarter results of 2017 in January 31st, 2018, and as per the report, worldwide there are over 2.13 billion monthly […]

  As we have entered the first quarter of 2018, it is necessary we start developing some good SMART SEO goals for our digital marketing campaign. In this increasingly dynamic field, the SMART techniques allow you set high, yet realistic goals for your business. Related: 2018 – 5 Most Important SEO Ranking Factors SMART (SEO) […]

Accounting is an organized process of identifying, recording, measuring, classifying, verifying, summarizing, interpreting, and communicating financial information. According to The American Accounting Association, it is “the process of identifying, measuring and communicating economic information to permit informed judgments and decisions by users of the information.” The Purpose of Accounting Business organizations heavily depend on financial […]

Even today most of the businesses use brochures to market their business products and services. A website may do the universal job of marketing, providing information to the viewers, anytime, anywhere, but a hard copy is something you cannot replace to date. Online or offline, the main purpose of marketing is to reach the audience […]

Branding is not a simple logo or slogan, but a way to make customers recognize you when they hear about your organization, product, or service. Corporate branding refers to marketing products under the brand name of an organization or corporate entity. As per definition from search engine journal, ‘a corporate logo is the visual piece […]

SEO is ubiquitous, it doesn’t need much introduction, still, in few words, can be explained as a set of rules utilized for improving website visibility in the search engine result page. The process is not only a great potential for businessmen to grow, but a great technique to improve the quality of websites and provide […]

A logo is a graphical symbol, combination of text and visual imagery designed to represent a person or an organization. Altogether, the purpose of a logo is branding. Some of the successful logo designs have these characteristics in common; they would be simple, but eye-catching, easily memorable, trustable, flexible, and consistent. The well-known brand Nike […]