When developing or revamping a website for your business, you may wonder why web design is essential and what makes it suitable? Besides, how can you ensure that you’ve covered all critical website design principles?
The truth is that designing and development are more than simply about aesthetics. It’s one of the essential variables in determining whether a user has a positive or negative experience while exploring your site, which will create a straight impact on the performance of your business.
75% of consumers believe that they make spontaneous decisions about a company’s legitimacy based on the look of its website, which is proof that website design can make or break your business.
The Value of a Good Website for a Company
There are numerous advantages to having a clean, attractive, and simple-to-use website. Here is a list of the primary benefits of good website design.
It gives you a distinct branding and identity.
It offers an incredible first impression.
It helps your business rank on Google and other search engines.
It assists in obtaining leads and converting sales.
It makes you seem credible and approachable.
You can compare yourself to competitors.
How to be sure about the Credibility of your Website?
A successful website contains all the components that show up in the search results, whether in leads, sales, or page visits. Getting the right web design can help you reach any statistic you focus on. The following are the most fundamental web design principles to remember.
Mobile Responsive Website Design
Consider how frequently you use your phone to search for something. On your smartphone, how many websites have you visited? We’ve all experienced a website that required us to scroll or pinch to read the content. It’s a pointless annoyance! A responsive website automatically changes to fit the device you’re reading on.
Designing the User Interface/User Experience (UI/UX) and the Layout of a Website
The design and layout of a web page may appear excellent but if the UI/UX is not good, and the user doesn’t feel good and comfortable while using it, it is a let-down for the audience. So, even if you nail the visual components like colours, logo designing, and fonts, a terrible user experience could undo all of the hard work!
Content of High Quality
Using images that are too large on a website is one of the most common mistakes organisations make. As a result, the page loads slowly, and graphics take an eternity to load. If your website’s photos don’t load or take too long to load, statistics shows, 39% of visitors will abandon it.
CTA or Call-To-Action
What is the true goal of your website? Yes, you want to make a positive initial impression, but you also want them to act! The buttons that you see on a website, such as Read More, Download Now, Contact Us, and so on, are the options that help you decide on a CTA.
Contact us to discuss your website design requirement. Get in touch with us by sending a message through our contact form and we will reply back ASAP. We can discuss how we can strategically offer website design services for your organization.