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Customer Match upload with unhashed IP address and timestamp fields

Google Ads Just Started Accepting Unmasked Customer IP Addresses — Here's the Catch

If you use Customer Match — the Google Ads feature that lets you upload your own customer list to build targeting audiences —…
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CDN or firewall blocking Googlebot from crawling a website

One Wrong Setting Could Be Making Your Website Invisible to Google Right Now

Imagine this: your website looks completely fine. It loads properly in your browser. Your uptime monitoring shows green across the board. Nothing in…
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Google Ads tracking in-store sales from online ads

Google Ads Just Made It Easier to Prove Online Ads Are Driving In-Store Sales — Here's What Changed

Tracking in-store sales from Google Ads has always been hard for local businesses. Here's a question that frustrates almost every business owner with…
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Google Confirmed a Search Console Bug Scared Businesses Over Nothing — How to Tell a Real Problem From a False Alarm

A Search Console bug caused one of the most needless business panics of 2026. In mid-August 2026, a lot of business owners and…
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